LatestAnalytics
Retention is a question of when
Day 7 retention means nothing until you say what counts as coming back, and counted from which moment.
Read the post · 1 min
Blog
Notes on knowing what people do.
What we ship, how to measure the things that matter, and what we learn building analytics that follow people from your marketing site into your app.
Guides1 min read
Naming events you can still read in a year
An event name is a note to your future self. A few rules keep a tracking plan readable as the product grows.
Company1 min read
Why ClickClacks is invitation-only for now
We are bringing teams on in small batches. Here is why, and what happens after you ask for an invitation.
Start hearing your clicks.
One script tag. Your first report in minutes.
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